Celebrating 120 Years Of Triumph Motorcycles At Pure Triumph

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At Pure Triumph

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With Triumph celebrating 120 years of producing iconic motorcycles, there has never been a better time to join a successful team of like-minded, passionate bike enthusiasts and help us improve our performance and provide a world-class experience to our visiting Guests. At Pure Triumph we are very proud to represent such an iconic British motoring marque.

Following recent refurbishments at both our Woburn and Wellingborough dealerships we can now offer our Guests and associates the finest state-of-the-art facilities.


About Us

Company Culture

At Pure Triumph we have a passion for putting our visiting Guests at the heart of everything we do. We strive to be 'world-class', recognising that there is a guest at the end of everything we do.

Our 'Four Pillars' culture of Associate Delight, Guest Delight, Stakeholder Delight and Brand Delight mea that we reward and look after our associates so they can give an exceptional service to our Guests.

Pure Triumph Careers - Company Culture


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Pure Triumph Careers - Rewards and benefits

Rewards & Benefits

We are constantly reviewing our company benefits as working at Pure Triumph and in the motor trade is a lifestyle and our associates and their families are important to us.

No matter what stage you are in life, we understand the value of different things to different people so we try to offer something for everyone.

Rewards & Benefits


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Learning & Development

Along with Triumph who offer some superb product-specific training as well as inductions, Pure Triumph offer a comprehensive induction to all our new starters.

However far you want to go in your career, we are with you to support your journey. We are committed to offering a multitude of training programmes that should equip you with all the skills you need to do your role and go above and beyond our Guests requirements.

We believe, through our training programmes, your learning and self-development will give you the confidence to grow and succeed.

Pure Triumph Careers - Company Culture


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Pure Triumph Careers - Diversity


We are committed to providing equal opportunities in employment.

This means that all applicants and associates will receive equal treatment regardless of their characteristics, or perceived characteristics and/or association in relation to disability, gender identity, race, religion or belief, sex, sexual orientation or age. They will also receive equal treatment regardless of their characteristics in relation to marriage, civil partnership, pregnancy and maternity.

Codes of Practice relating to these have been produced by various Statutory Bodies and have been used as the basis for all our companies policies.

Promotion within Pure Triumph is made without regard to race, religious beliefs, sex, sexual orientation, gender identity, maternity, pregnancy, marital status (Inc. civil partnership), disability or age and is based solely on merit. Selection criteria and procedures will be frequently reviewed to ensure that individuals are selected, promoted and treated solely on the basis of their respective merits and abilities.

We will deal with all persons with the same attention, courtesy and consideration, regardless of any characteristic.


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We are committed to a sustainable future and are looking at new ways of engaging with our Guests and our manufacturer partners in a sustainable way - with the ultimate view of being a net-zero business.

It is early days but we absolutely recognise our role and responsibility to be sustainable to protect our future.

Pure Triumph Careers - Sustainability


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Cambria Automobiles PLC, Swindon Motor Park, Dorcan Way, Swindon, SN3 3RA
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